The Art of Recruiting: IKEA Australia

13 January 2012 at 1:06PM Leave a comment

IKEA has a well defined brand, so most people get this cartoon about Interviewing at IKEA:Please have a seatThe recruiting geniuses at IKEA Australia and their agency The Monkeys, Australia came up with a cheap, simple and effective method of publicizing their need to mass-hire for a new store. Check out this video for how they did it:

With all the hype about social media and complex on-line recruiting, it’s good for recruiters to remember that sometimes the simple approach works better.

For details on real interviews with IKEA, check out their Interview Questions and Reviews on GlassDoor.com.

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Entry filed under: Branding, The Art of Recruiting, Video. Tags: , , , , .

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My Core Ideas

1. "I can't tell you the best way to get a job - because there is no one best way. After 21 years of recruiting, I CAN share things I've seen candidates do to guarantee they DIDN'T get the job."

2. "Most companies don't realize how their recruiting process impacts their candidate pool, and their business. Attention to simple things will result in big improvements."

About the Author

Troy Bettinger, SPHR is a Denver Recruiter, Public Speaker, HR Metrics Analyst and Human Resources Leader who has been recruiting in corporate and municipal environments since 1991.

He specializes in the complete hiring process: defining, sourcing, recruiting, testing, interviewing, offering and orienting new hires. He's also well versed in strategic human resources, college recruiting, diversity recruiting, AAP, EEO, ATS integration, recruiting metrics, social media, recruiting leadership, training and employment branding.

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