How NOT to Get a Job in the Communications Industry

10 October 2009 at 12:54PM 1 comment

Hodgson/Meyers is an award-winning marketing communications agency in Kirkland Washington. They focus on improving their client’s B2B communications. Gary Meyers, the president of Hodgson/Meyers, receives many job inquiries from the college aged demographic. His experience is like mine, in that most of them blow it entirely.

Earlier this week, Meyers blogged about some recent communications he’s received from those with college degrees in English or Communications. He provided two examples. Here’s the first:

Inquiry #1 (name changed, spelling, punctuation and grammar per original):

Hello,
my name is Janie Doe, Im interested in getting into advertising and
trailor making of major motion pictures and i came across your
company. I’m a graduate of the UW in 05/09 and am looking for
an internship possibility or if your hiring some time soon
thank you
Janie

Gary offers these poor unfortunates four points of good advice. Here’s his first:

1. Use proper spelling and grammar. Not lower-case text slang riddled with misspelled words and poor punctuation. You are looking for a job in a field where professional communications skills are critical. Reading the above email is painful.

See all of Gary’s advice, and one more painful example, here:
http://blog.hodgsonmeyers.com/2009/10/01/how-not-to-get-a-job-in-the-communications-industry

Any company that offers complimentary tattoos of the Pileated Woodpecker would be a cool place to work. Click the link to Spike’s page to get yours. (Maybe Hodgson/Meyers will send me some for my Cub Scouts!)

UPDATE 13-OCT-09: For more NotJobs tips on how NOT to get that PR/Marketing/Communications agency job, see these postings:

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Entry filed under: College, NotJobs. Tags: , , , , , .

Free Job Hunter’s Class this Friday Sandwich-board job hunt works for Brit grad

1 Comment Add your own

  • 1. chairmanspike  |  12 October 2009 at 3:27PM

    Glad you liked our post, Troy. A well-written email inquiry can make all the difference.

    I’d love to get some tattoos out to your Cub Scouts. We’re working on a brand new design now.

    Email me your address and the number of Scouts in your troop and we’ll send them out as soon as they’re ready.

    Best,
    Tim Hodgson
    Creative Director, Principle
    Hodgson/Meyers

    Reply

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My Core Ideas

1. "I can't tell you the best way to get a job - because there is no one best way. After 21 years of recruiting, I CAN share things I've seen candidates do to guarantee they DIDN'T get the job."

2. "Most companies don't realize how their recruiting process impacts their candidate pool, and their business. Attention to simple things will result in big improvements."

About the Author

Troy Bettinger, SPHR is a Denver Recruiter, Public Speaker, HR Metrics Analyst and Human Resources Leader who has been recruiting in corporate and municipal environments since 1991.

He specializes in the complete hiring process: defining, sourcing, recruiting, testing, interviewing, offering and orienting new hires. He's also well versed in strategic human resources, college recruiting, diversity recruiting, AAP, EEO, ATS integration, recruiting metrics, social media, recruiting leadership, training and employment branding.

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