REA: Best Career Web Site? (#2 of 4)

24 April 2007 at 4:21PM Leave a comment


Citigroup was nominated for “Best Corporate Careers Website” in this year’s REA. They didn’t win, losing out to Starbucks. A visit to their site today made clear why they didn’t get the glass award.

+ Direct Link on Front Page? Yes
+ Using domain? No
+ Present benefits information? No
+ Present Company Culture Information? Yes
+ Present Job Preview Information? Not really.
+ Response sent to applicant? Yes
+ Steps to apply: 7

+ ATS Engine: Taleo
+ Postings Dated? Yes
+ Show Specific Work Site? Sometimes. Retail sites are shown, professional sites are not.
+ Show Explicit Travel Amount? Yes
+ Show Salary Information? No
+ Consistent posting formats? No – obviously not a priority

+ OVERALL: Not as good a site as Starbucks. Main impression is of a huge bureaucracy that demands very careful wording on everything. They have just the right number of stock photos of diverse models who don’t work at Citigroup.
+ BAD: Navigation through cultural section is only through the tiny drop-down menu. Why not have arrows to move through all screens?
+ BAD: Navigation tools overall suck. The arrows for the rest of the job lists are tiny. They must assume that I’m surfing this page on my cell phone.
+ BAD: No back arrow to return to the job list. They buried a link at the bottom.
+ BAD: Job search screen is split, and can’t be resized in a full window. (“Go ahead, waste one half of my screen!”)
+ BAD: List of sources doesn’t have the Internet.
+ UGLY: I have to complete a stupid profiler in order to apply.

I’m really getting to hate the Taleo application engine.


Entry filed under: Awards, Branding, Corporate. Tags: , .

REA: Best Career Web Site? (#1 of 4) REA: Best Career Web Site? (#3 of 4)

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About the Author

Troy Bettinger, SPHR is a Denver Recruiter, Public Speaker, HR Metrics Analyst and Human Resources Leader who has been recruiting in corporate and municipal environments since 1991.

He specializes in the complete hiring process: defining, sourcing, recruiting, testing, interviewing, offering and orienting new hires. He's also well versed in strategic human resources, college recruiting, diversity recruiting, AAP, EEO, ATS integration, recruiting metrics, social media, recruiting leadership, training and employment branding.


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