Free Job Hunter’s Class this Friday
7 October 2009 at 1:13AM Leave a comment
My CTRN buddy Scott Birkhead of the Most Placeable Candidate will be offering an interesting personal branding session for job seekers. Check it out!:
Becoming the Milkshake –
How Being LOUDLY Yourself Helps You Get Hired Faster.
Friday October 9: 1-2 p.m. – mid-town Denver
In a struggling economy, traditional job hunting skills are less and less effective. Can you adopt small-business direct-marketing skills and get hired faster? Yes!
In a famous marketing story from years ago, a restaurant wanted to increase the number of milkshakes it was selling…very profitable item, the milkshake.
It hired one group of marketers, who did classic marketing research, and spent a lot of money…but didn’t budge sales.Then it hired another, which was incredibly successful.
The difference between the two approaches to marketing a very simple product contains lessons that every job seeker should know and understand – if you want to beat a volatile, crowded market and get back to work.
In this 45 minute session, we cover:
- Assumptions and methods that could be killing your chances of landing work
- Why applying for every conceivable job may be the exact wrong thing to do (even if you are desperate for work)
- How to look beyond traditional approaches to discover what your ‘ideal client’ really wants to hear
- Easy marketing fixes to get noticed and get more interviews – NOW.
Date: Friday, Oct 9
Time: 1-2:30 pm
Place: Jobing.com Community Room
1391 Speer Blvd.,
Suite 850
Denver, CO 80204
Free parking code will be sent upon registration…
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Scott Birkhead is the President of Most Placeable Candidate. Scott has 15 years and 727 hires under his belt in corporate, for-fee and consulting recruiting roles.
As well, he’s spent the last 5 years learning basic buyer motivation and direct-marketing methods as a small business owner determined to build his own business.
For the last two years, he has combined recruiting and marketing experiences to offer job seekers low-cost training and coaching that allow them to beat the crowd and get back to work.
Entry filed under: Branding, Colorado, Job Coaching. Tags: .


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